The VP Product Role
If you take a look at the list of open product positions at the end of my recent newsletter, you’ll...
read moreTag Archive: product management
Product Discovery With Live-Data Prototypes
In my last article I discussed the keys to product optimization including A/B testing. However, I emphasized that this type...
read moreConsensus vs. Collaboration
While mostly I focus on the techniques and best practices for creating great products, I have truly come to appreciate...
read moreGreat Products Are Not Just the Product Guy’s Job
I recently asked the founder of a startup what he most wanted to know about marketing. He said, “What’s the...
read moreBeyond Usability
In this article I wanted to try to make the case that as an industry we need to expand the...
read moreProcess Police
Readers of my book and articles know how much I value a strong project manager. I’ve written earlier about the...
read moreDefining Product
In the consumer packaged goods industry, most people have a pretty clear image in mind when you refer to the...
read moreRegaining Your Product Mojo
In my last article, I talked about the problem where your product organization has been relegated to the role of...
read morePortfolio Grooming
I have never seen a technology product company that didn’t have more ideas they wanted to pursue, than capacity for...
read moreProduct Roadmaps
I can¹t tell you how many times product managers have shown me their sophisticated spreadsheets and algorithms for prioritizing their...
read moreProduct Management in Economic Downturns
One consequence of having been around this industry for a while is that I¹ve seen several cycles. Sometimes the downsides...
read moreProduct Manager vs. Business Analyst
In certain companies, mostly those that have an IT heritage (see https://svpg.com/moving-from-it-to-product-organization), there may be an additional role somewhere in...
read moreLaid Off; Now What?
Many of you probably saw that eBay recently had a lay-off, and given the condition of the economy they are...
read moreProduct Managers vs. Business Owners
In some companies, mostly larger companies with multiple business units, there is an additional role in the product mix. This...
read moreProduct Management and Risk
In a very real sense, every product manager is in the risk management business. Every investment decision we make represents...
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