Marty Cagan - Product
Christopher Jones - Product
Marty Abbott - Technology
Martina Lauchengco - Marketing

Marty Cagan

Partner - Product

During the course of the past 30 years, Marty Cagan has served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, America Online, and eBay.

Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, and training, Marty was most recently senior vice-president of product management and design for eBay, where he was responsible for defining products and services for the company’s global e-commerce trading site.

Marty began his career at Hewlett-Packard Laboratories conducting research on software technology, and building several software products for other software developers.

After HP, Marty joined a then young Netscape Communications Corporation, where he had the opportunity to participate in the birth of the Internet industry. Martin worked directly for co-founder Marc Andreessen, where he was vice-president for Netscape’s platform and tools, and later e-commerce applications, and worked to help Internet start-ups and Fortune 500 companies alike to understand and utilize the newly emerging technology.

During his career, Marty has personally performed and managed most of the roles of a modern software product organization, including product management, software development, product marketing, user interface design, usability engineering, technical writing, software testing, engineering management, and general management.

Marty is a graduate of the University of California at Santa Cruz with B.A. degrees in Computer Science and Applied Economics (1981), and of the Stanford University Executive Institute (1994).

Marty Cagan can be contacted at: cagan(at)svpg(dot)com or on Twitter at @cagan

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Christopher Jones

Partner - Product

Chris is a product executive with 25 years building and leading product teams that defined new product categories at startups to F500 software companies including Lookout, Symantec, and Vontu. A holder of multiple patents, he has discovered and developed new products in consumer and enterprise mobile, web, and platform services. 

Before joining Silicon Valley Product Group, Chris was the VP of Product for Lookout and the Senior Director of Product for Vontu (later purchased by Symantec). At both companies, Chris built the product organizations from the ground up and led the effort to discover and deliver multiple category-leading  products in Data Loss Prevention (DLP) and consumer mobile security.

Earlier, Chris founded and ran Medicineman Product Design, an agency providing product discovery, design and implementation services for nearly 50 consumer and enterprise software companies, including Netscape, Tibco, Hewlett-Packard, Sun Microsystems, JP Morgan, and Stanford University. Medicineman provided design and discovery for multiple new product initiatives for Netscape’s client and server businesses. The company also designed and implemented nearly a dozen administrative and end-user interfaces for TIBCO’s entire middleware and portal engine product line.

Chris started his career as a software developer for Trilogy working on their core sales configurator.

Chris graduated from Stanford with a B.S. in Computer Science.

Christopher can be contacted at: chris(at)svpg(dot)com. 

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Marty Abbott

Partner - Technology

Marty is an inventor, entrepreneur, technologist and business leader with executive experience in both Fortune 500 and startup companies. He was formerly the COO of Quigo, an advertising technology startup sold to AOL, where he was responsible for product strategy, product management, technology and client services.

Prior to Quigo, Marty spent nearly 6 years at eBay, most recently as the SVP of Technology/CTO during which time he was also a member of eBay’s executive staff.

Before eBay, Marty held domestic and international engineering, management and executive positions at Gateway and Motorola. Marty spent a total of 12 years on active and reserve duty as an officer in the US Army.

Marty has an MS in Computer Engineering from the University of Florida, a BS in Computer Science from the United States Military Academy (West Point) and is a graduate of the Harvard Business School’s Executive Education Program (Program for Management Development). Marty is currently pursuing a Doctorate of Management degree from Case Western Reserve University. He is researching executive team conflict within startups.

Marty serves on the Boards of Directors for Onforce, Bullhorn and LodgeNet Interactive (NASD: LNET) and is on the advisory boards at Rearden Commerce, Goldmail and LiveOps.

Marty’s issued and pending patents range from authentication of electronic documents to the automated optimization of content, products and advertising based on aesthetic attributes. Marty is also the recipient of the highest award given by the Director of the USSS to non Secret Service employees.

Marty Abbott can be contacted at: marty(at)akfpartners(dot)com

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Martina Lauchengco

Partner - Marketing

Martina Lauchengco advises companies on how to use marketing and products to meet their goals. Her multi-disciplinary approach pulls from over 20 years of experience in executive positions in product marketing and product management, corporate marketing, and as a chief-of-staff to the CEO at companies including Microsoft, Netscape, AOL and Loudcloud/Opsware.

Martina has helped contribute to several iconic industry products, but she is best known for her leadership marketing Microsoft Word, Microsoft Office, and later Netscape's browser, some of the most successful software products of all time.

She began her career as a Product Manager for Microsoft Word and Microsoft Office back when no one had heard of the latter, and Word only had 50% market share. She left to join Netscape in its early days, doing first product marketing for the Netscape browser, then leading the product management teams defining Netscape’s client apps, and eventually, leading product marketing for the entire server line. Her final role at Netscape was heading up its consumer channels for the Netcenter portal. Martina then followed several executives, including Netscape co-founder Marc Andreessen and Ben Horowitz, to Loudcloud/Opsware (acquired by HP) where she led the marketing team prior to becoming the CEO's Chief of Staff.

As a partner with SVPG, Martina has provided strategic advice to a diverse range of B2C and B2B companies ranging from the Fortune 500 to start-ups. She is also an Operating Partner at Costanoa Venture Capital, on Advisor Boards of early-stage startups, and a Marketing Lecturer for the UC Berkeley Engineering Leadership Masters Program.

Martina earned her B.A. in Political Science and M.A. in Organizational Behavior from Stanford University.

Martina Lauchengo can be contacted at: martina(at)svpg(dot)com.

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