Seed, Feed and Weed to Succeed

By Marty Abbott In my earlier article I used the sports management analogy to make the case for actively managing the skills, skill levels and composition of your team. In this note I’ll discuss the topic of how to manage those activities. For this, we’ll leave sports...

The Role of the CEO

This article is from an interview I did recently with a long-time friend and serial entrepreneur Danny Shader. We were talking about what makes a great CEO of a product company, and I loved what he had to say. I first worked with Danny at Netscape. After Netscape, he...

Building High Performance Teams

This article was contributed by Marty Abbott. Professional sports teams know that having the right team to accomplish the job is critical to reaching their ultimate goal each season. Furthermore, they understand that the right team today might not be the right team...

Product Management vs. Engineering

If a great product is the result of combining a real customer need with a solution that’s just now possible, then it’s easy to see why the relationship between the product manager and the engineering team is so critical. The product manager is responsible for defining...

Product Management vs. Project Management

Earlier I’ve written about how important it is to clearly distinguish the roles of product management and product marketing (see Product Management vs. Product Marketing). But many companies suffer from a related problem, which is when the roles of product management...

Prototype Testing

Readers of these articles know that I view the high-fidelity prototype as the primary means of describing the product to be built. I have written elsewhere why a prototype is significantly more useful to the product team than the typical paper-based specification....

Product Discovery

Have you seen this situation before? Your company gets all excited about a product idea, and as product manager you are asked to define it. You are told that the engineers will be finished with their current project in 4 weeks, so that means take all the time you...

Managing Product Managers

In my last article (Product Management vs. Product Marketing) I discussed why product management is very different from product marketing, and how critical it is to have capable product managers. The note seemed to strike a chord in that a record number of you wrote...

Product Management vs. Product Marketing

Industry pundits claim that 9 out of 10 product releases are failures in that they don’t meet their goals. I don’t know if that’s the exact stat or not, but I bet it’s not far off. I do believe strongly that most releases are ill-conceived. Countless release cycles...

Product Management vs. Product Marketing

Industry pundits claim that 9 out of 10 product releases are failures in that they don’t meet their goals. I don’t know if that’s the exact stat or not, but I bet it’s not far off. I do believe strongly that most releases are ill-conceived. Countless release cycles...