Viable Product vs. Minimal Product

Posted by marty cagan on March 7, 2012

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To continue on the series of articles describing the critically important concept of Minimum Viable Product (MVP), in this article I wanted to contrast the concept of Viable Product with what I call "Minimal Product."

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Social Contract for Product Managers

Posted by marty cagan on February 17, 2012

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If I were starting my career in product today, I would do anything I could to get into a very innovative program at Stanford called the Stanford Design School (aka "d.school").  I absolutely love the curriculum and the faculty.  But this article is not really about this program. 

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Product Management Then and Now

Posted by marty cagan on January 23, 2012

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Occasionally in my work with technology product teams around the world, I run into product managers that are still practicing the role as it used to be defined back in the PC era of technology.  These organizations are inevitably frustrated, as the role was not terribly effective and often not respected.

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Measuring Innovation

Posted by marty cagan on December 11, 2011

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Measuring innovation is a popular topic lately.  Many product teams use Product Scorecards to keep their focus on outcomes rather than output.   Eric Ries introduced the term “Innovation Accounting” for this purpose as well.

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Product Manager vs. Product Owner

Posted by marty cagan on December 6, 2011

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All too often I run into companies that have resigned themselves to having two different people covering the product role. 

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Product Market Fit vs. Product Vision

Posted by marty cagan on October 31, 2011

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Earlier I expanded on the notion of Minimum Viable Product (MVP) and I promised a series of articles that explores aspects of MVP Tests that often cause product teams confusion.  In this article, I’d like to discuss the relationship between the MVP Tests, Product Market Fit, and the Product Vision.

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Lean Thinking

Posted by marty cagan on October 13, 2011

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A while ago I posted an article on people that I think have something really valuable to say to product leaders.  One of those people I discussed was Eric Ries, author of the blog http://www.startuplessonslearned.com.  I also promised that I’d share a glossary to map the nomenclature and concepts he uses with the terminology I use in my writing and my work with product teams. 

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The Greatest

Posted by marty cagan on October 5, 2011

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It may have been Muhammad Ali in the boxing world, but in the product world, it’s hard to argue that Steve Jobs wasn’t the greatest ever.

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Minimum Viable Product

Posted by marty cagan on August 24, 2011

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One of the most important concepts in all of software is the notion of minimum viable product (often referred to as “MVP”).  But if you’ve been around software products for a while, you know that term is used in many different ways, and while the term intuitively resonates with people, there’s often a lot of confusion about what this really means in practice.

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Competition

Posted by marty cagan on August 2, 2011

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One of the constants in our business is competition.  Very occasionally you find a company that has established a monopoly position, but for the most part, if the market you’re serving is a real market with real customers with real needs, you either have competitors already, or you will very soon.

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